Impact investing is a type of investing that focuses on generating positive social and environmental impact alongside financial returns. Traditional investing, on the other hand, primarily aims to maximise financial returns without considering the broader impact of the companies being invested in.

At BlueSphere, we believe that impact investing offers a more holistic and responsible approach to investing. By choosing to invest in companies that are creating positive change, we can help drive progress towards a more sustainable and equitable future. This can also provide a more fulfilling investment experience for our clients, who can align their values with their investments.

Additionally, impact investing can offer financial benefits such as diversification and risk reduction, as well as opportunities for growth in emerging markets. Overall, impact investing provides a compelling alternative to traditional investing that considers both financial and non-financial factors.